Friday, September 5, 2008

Nolcha - fashion & networking

Great networking tool. I suggest everyone check it out. They have a few events coming up too.

http://www.nolchanetwork.com/

Nolcha Network is a global fashion industry career network and is a community for registered members only. It consists of reputable fashion industry contacts who are seeking to connect with professionals ranging from designers, stylists, models, publicists, manufacturers, recruiters and more.
This network is designed specifically for you to meet industry insiders, build international connections and empower your
career.

Drinks + Tacos + Charity + Sandbox - Taco Tuesday



Sandbox at Taco Tuesday- Sept. 9th

Come on out to help Sandbox raise money for LIFEbeat http://www.lifebeat.org/ on Tuesday, September 9th. Sandbox will be special guest bartenders at Rewind in the Lower East Side for the famed Taco Tuesday event. Hope to see you there!
Fashion Week Daily article about Taco Tuesdays
http://www.fashionweekdaily.com/parties/fullstory.sps?iNewsid=443798&itype=8488

About Taco Tuesday..
Taco Tuesday is a summer philanthropic event for companies in the fashion
industry to give back to their local communities. The night is hosted by
‘REWIND’, a bar located on the Lower East side. With $4.00 margaritas and well drinks, coupled with $2.00 tacos, the night draws quite the crowd. All proceeds for the night go toward a charity selected by the featured company.

Tuesday, July 8, 2008

Hot hot hot











I was reading Heather Morton's post from last Friday, and found myself checking out the Eva Mendez photos (published in Vogue Italia) by Steven Meisel on Style.it. I'm completely guilty of stopping to look, but not really looking when it comes to these images.

May I just say that the animated photo stories on this site are all just a blast to view. I'm not saying it's not cheesy, but there's something really fun about them. Besides, the photography itself is nothing to shake a stick at. Take a look at the Naomi Campbell shoot as well.

Monday, July 7, 2008

Why Blog?

Blogging has become a necessary means of promotion for many professionals. Those who haven't quite caught on to the trend seem to have a some what nasty opinion about it. I admit that even the name sounds a bit juvenile, but what’s in a name? I suggest doing your homework because a Blog can be a very beneficial tool.

Read up about it:

The Art of Blogging - Part 1
Overview, Definitions, Uses, and Implications

Social Media Optimization - SMO

SEO Benefits from Blogs


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Friday, June 27, 2008

Tricks of the trade-How to target your clients

There are a few ways to pick the clients you want to market yourself to as a photographer.

www.lebook.com
You can not only buy a page and show your past campaigns on Le Creative, linking yourself to buyers, but.... If you don't want to throw down the $$$ to promote yourself on Le Creative you can use the site to find out what AB's, AD's, and CD's are working at what agencies, and on what accounts. Knowing who you're talking to, and the work they've done is important.

www.pdnonline.com
I find that it's always good to check out the "People on the move". It's hard to find the right people to talk to when you are making those calls to promote your work. Sometimes it's not on ADBASE or in Lebook. Try looking here. Also "Who's shooting what" will give you some insight into who is working on what, and what photographers they have used.

www.mediabistro.com
I check out the accounts in review. You can see what accounts the agencies have just won. This is a good time to send your books if they're appropriate for that bright shiny new account.

It's good to keep in mind when dealing with ad agencies that the Art Buyer can love your book, but it still has to get approval from many others, most importantly, the client they are trying to please.

I'll keep adding, but it's Friday night, and I have to stop geeking out.

Tuesday, June 24, 2008

Calling all freelancers

Just a reminder that I am part of a full service production studio, and am always looking for new talent. Please send your promos, and links if you want to be on my list.

Warmly,
Kelly

Wednesday, June 18, 2008

Welcome to my Blog

I've created this to to allow you to view more industry info, and to share with you my personal views. I hope you enjoy reading the entries.